Marketing. Product.
Engineering.
All three, one person.
Thirteen years finding customers, shaping products, and now shipping software. The role you're hiring for is the first one I've seen that asks for all three at once.
Marketing
Most of my twenties in the London B2B trenches. Demand gen, lead gen, growth marketing. Seven years that taught me how to find customers who don't know they want the thing yet, write copy that moves money, and build a campaign from a blank Google Doc.
Product
Productised agency delivery from 2020: same playbook whether the client is a two-person SaaS or a Series B fintech. Founded Levity Leads in 2025 as the formal structure around five years of this work. CMO consulting because the line between marketing and product stopped making sense. Currently CMO consultant for MyMiniFactory and Thingiverse, rebuilding positioning and growth from inside.
Engineering
Pivoted the agency into building AI systems for businesses. What one person can ship changed overnight. In the window since: Kern (the AI OS that runs my work and built this brief), Content Engine, BookerBot, GreenLord, The New Dad Playbook. Not a software engineer. I ship software. The distinction matters.